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Split Bean Coffee
Introduces Their April 2007 Flavor of The Month for Their
Collection of Artisan Alfajores and Hand-Crafted
Marshmallows
Other Topics:
Specialty Coffee Roaster,
Coffee Shop Chain,
Coffee Bite-Sized Treats
Split Bean Coffee
April 1, 2007
Van Nuys, CA -- Split Bean Coffee, a Southern
California Micro-Roaster and Artisan Sweets Company
introduces it’s flavor of the month for April 2007
Just in time for Easter/Passover, we are offering our
varity packs. In addition, all orders placed prior to
April 5th will receive a free sample of one of our
micro-roasted coffees.
This Month, we are also addressing the difference between
Gourmet and Artisan.
Some of our
customers have asked us to address the difference is
between an Artisan and Gourmet. The answer is quite
simple. Gourmet is typically used to label products that
are manufacture with high-quality raw materials to obtain
a high quality end-product. For example gourmet chocolates
normally have a high content of cacao liqueur, and gourmet
cheeses are made with selected milks from selected farms.
However, you don’t always obtain a gourmet product by just
using high quality raw materials. You also have to employ
a control and tested method to produce a constant high
quality finished product. Although gourmet products can be
produced in medium or large batches, the implementation of
a control method and high quality ingredients results in a
less than ordinary product.
Artisan products are normally made with the same
meticulous attention to detailed as gourmet products.
Although Artisan Products can be Gourmet, not all gourmet
products are artisan in nature.
Artisan products are strictly made in small batches
typically by one of a kind stores using family guarded
recipes and methods. They are normally hand crafted and
sold in the artisan’s store or in local farmers market
across the nation. These artisan masters and apprentices
follow a time honored tradition that can be traced to
pre-industrial times when most products were made in small
shops across colonial America and the globe.
The interest in artisan gourmet products was re-awaken by
the slow food movement. In Europe the Artisan label is
more strictly guarded by local and national agencies, and
though many wines, cheeses and chocolates can call
themselves gourmet, not all of these gourmet products can
be labeled of artisan origin.
Split Bean Coffee’s Dulces del Rocío are considered
artisan products because we make them using only
high-quality ingredients, in small control batches using
our family’s treasured and tested recipes. Our products
are preservative free, and we pride ourselves in using
minimal packaging. Our products are only available through
our online store and at a very selected few retail
outlets.
About Split Bean Coffee
Split Bean Coffee® is a Southern California based
Micro-Roaster of single origin Nicaraguan Coffees, and
confectioner of Artisan Quality Gourmet Sweets, featuring
their world famous Alfajores La Misión® and their Dulces
del Rocío® Award Winning Marshmallows.
Split Bean Coffee is a family owned business dedicated to
the promotion and appreciation of Old Fashioned Coffees
and Treats. Using family treasured recipes from their
families in South America and The American South, they
have combined the time honored traditions of people’s love
for good quality coffee and the old-fashioned sweets
traditions their grand-parents learned to love.
Split Bean offers a fine selection of Micro-roasted
coffees, of which Nicaraguan Coffees is their flag-ship
coffee. Grown in the highlands of the Matagalpa region,
and minimally processed in a family member’s fair trade
co-op farm. Split Bean Coffee’s commitment to its
customers is to provide freshest roasted coffee every
time. Each bag of coffee is roast-to-order to assure the
customer always receives the freshest roast possible.
Split Bean Coffee also features a selection of hand-made
Artisan Sweets, of which Alfajores La Misión® are their
best seller. They are quickly becoming America’s favorite
cookie.
Split Bean Coffee’s products have been featured in several
national publications including The Los Angeles Times, Los
Angeles Magazine, The San Jose Mercury News, Tu Ciudad
Magazine, Specialty Food Magazine, The Dallas
Post-Telegram, The Miami Herald, The Portland Oregonian,
The San Fernando Valley Social, The Philadelphia Inquirer,
Travel Savvy Magazine, The Oklahoman, The Candy Addict and
Indulge Magazine.
In addition to Alfajores, Split Bean Coffee also makes
Artisan Marshmallows, Toffee, Southern Peanut Brittle, &
Chocolate Truffles. These products are available under the
Dulces del Rocío® label. Split Bean Coffee was recently
voted one of the Top Five Gourmet Marshmallow Makers by
Travel Savvy Magazine. |
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