|
|
POM
Wonderful(R) Introduces POMx(TM) Iced Coffee
Other Topics: Coffee
Business Management Solution,
PRNewswire
September 8, 2008
All-Natural POMx Iced Coffee Provides Consumers with a
'Healthy Buzz' - A Stimulating Combination of
Antioxidants and Caffeine LOS ANGELES, Sept. 8
LOS ANGELES - POM Wonderful announces the launch of
POMx Iced Coffee, available exclusively in New York City
and Whole Foods
Markets in the Northeast and North Atlantic States. With
a potent dose of
caffeine and healthy antioxidants, POMx Iced Coffee is a
sophisticated energy
drink for consumers who seek an energy boost but who
typically avoid the
excess sugar and artificial ingredients associated with
carbonated sodas,
coffee beverages and energy drinks.
POMx Iced Coffee does not include or taste like
pomegranate juice, but
comes in two creamy and delicious flavors: Cafe au Lait
and Chocolate. POMx
Iced Coffee is made with all-natural ingredients
including Italian-roasted
Arabica coffee beans from Rainforest Alliance
Certified(TM) farms, which meet
strict environmental, ethical and economic standards;
milk from cows not
treated with synthetic Bovine Growth Hormone (rBGH);
organic cane sugar and
POMx.
Each bottle of POMx Iced Coffee contains a Healthy Buzz
-- a stimulating
175mg dose of caffeine and enough POMx to equal the
antioxidant power of an
8 oz. daily dose of POM Wonderful 100% Pomegranate
Juice. POMx is an ultra
potent pomegranate antioxidant supplement made
exclusively by POM Wonderful
through a patent-pending process from pomegranates grown
in their central
California orchards. Because of the high level of
naturally occurring
polyphenol antioxidants found in Wonderful variety
pomegranates, POM Wonderful
Pomegranate Juice and POMx have been shown through
clinical studies to be
beneficial for optimum health, particularly in regards
to heart and prostate
health.
Sold in a 10.5 oz. single-serving bottle, POMx Iced
Coffee has a suggested
retail price of $2.99. To find out more about POMx Iced
Coffee, visit
http://www.healthybuzz.com.
About POM Wonderful
POM Wonderful is the largest producer of California
Wonderful pomegranates
and the company exclusively grows and sells this
variety. POM Wonderful's
pomegranates grow in central California, in the sunny
San Joaquin Valley.
Fresh pomegranates are in season from October through
January and November is
National Pomegranate Month.
POM Wonderful also juices its fresh pomegranates to make
its delicious,
all-natural POM Wonderful Pomegranate Juice and POMx,
the most potent,
antioxidant-rich pomegranate extract available. POMx is
available exclusively
in POMx Iced Coffee, POM Tea, POMx Pills and POMx
Liquid. POM Wonderful
Pomegranate Juice and POM Tea are available year-round
in the refrigerated
section of produce departments in supermarkets and
grocery stores nationwide.
POMx Pills and POMx Liquid are available at
http://www.pompills.com. To learn
more, visit http://www.pomwonderful.com.
About Rainforest Alliance
The Rainforest Alliance works to conserve biodiversity
and ensure
sustainable livelihoods by transforming land-use
practices, business practices
and consumer behavior. The Rainforest Alliance
Certified(TM) seal appears on
products, like coffee, that come from farms in
compliance with the standards
of the Sustainable Agriculture Network, a coalition of
non-governmental
organizations (NGOs) for which the Rainforest Alliance
serves as the
secretariat. Certification promotes sustainable farm
management and
incorporates a range of environmental, social and
economic standards,
including water and soil conservation, wildlife
protection, housing and
healthcare for farm workers. Children of farm workers
are given access to
education and workers benefit from a cleaner, safer,
more dignified workplace
where their rights are respected. |
|
|
